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Marketing Workflow Suite

AI marketing workflows covering content calendar management, ad copy generation, campaign analytics, social media performance tracking, and competitor monitoring — all built for one marketing manager running four business units.

4x

Campaign output, same headcount

2.6x

ROAS improvement across campaigns

Same day

Ad creative from brief

75%

Manager time now on strategy

The Problem

What wasn't working.

NNJ Holdings runs four business units, each with its own marketing needs, and one person was responsible for all of it. Two social posts a week across all four brands was the best they could do. Campaigns went out once a quarter, and creative took nearly a week to produce from brief to final. The marketing manager was spending the majority of their time doing production work — writing copy, resizing assets, pulling performance numbers from different dashboards — with almost no time left to think about what was actually working or where the budget should go. There was no visibility into what competitors were posting or how their campaigns were performing relative to the category.

The Solution

Built a marketing workflow suite that runs across all four units. Campaign copy is generated from a short weekly brief. A rolling content calendar is populated two weeks ahead and updated automatically. Live performance data from Meta and Google ads is pulled in daily, and the system surfaces which ad sets are underperforming and why, with suggested copy variations to test. A monthly competitor analysis comes out showing what brands in the same space are pushing and where the gaps are. The marketing manager now sets direction and reviews outputs — everything else runs without them.

Key Features

  • AI Ad Copy Generation
  • Content Calendar Automation
  • Meta & Google Ads Analysis
  • Performance Reporting
  • Competitor Content Monitoring
  • Multi-Unit Management
Results

Before

Two social posts per week across all four units combined. One campaign per quarter per brand. Creative production took five to seven days. The manager spent most of their time on production with little bandwidth for strategy or performance analysis.

After

Fourteen social posts per week across all units. One campaign per month per brand. Creative production is same-day from brief. The manager now spends most of their time on strategy and reviews, not production. ROAS improved across every tracked campaign within the first 60 days.

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